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WELCOME TO B.LYN CONSULTING

Your fashion/beauty content and consulting source.

Committed to provide authentic tools to guide and mentor creatives to build successful brands.


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ABOUT

B.LYN CONSULTING

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Hi Beauty & Fashion Enthusiasts!
I Am Bethany Lynne Morton, CEO of B.LYN Consulting!
B.LYN Consulting is a results-driven consultant firm providing fashion and beauty brands retail solutions, business tools and consumer insights. My experience extends from over years of working for several fashion brands to create profitable product lines and collections. These brands include Ralph Lauren, Saks Fifth Avenue, Ann Taylor and Coty to name a few. Now, I have launched my own firm and am committed to nurturing my clients while teaching them what I have learned from my buying, merchandising and marketing expertise.
B.LYN Consulting will also keep you up to date with the latest beauty and fashion trends and inspire you to create your own lane in these ever-changing industries. I believe diversity is key. No matter who you are, there is a place in beauty and fashion for you.
Come and journey with me while having your goals met!

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SERVICES

Everything You Need

B.LYN Consulting provides the following premier services for aspiring creatives to start their businesses.

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MERCHANDISING & LINE BUILDING

Exceeding Expectations

  • Curate Seasonal Line Plans

  • Assortment Planning

  • Pricing Strategies

MARKETING RESEARCH AND STRATEGY

Satisfaction Guaranteed

  • Identify your Target Customer

  • Scope out your Competition

  • Branding your Product

CAREER COUNSELING

Committed to Networking

  • Resume Writing

  • LinkedIn Page Review

  • Career Guidance

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A moment of honesty

My story is simple, I grew up with a dream to always work in the fashion industry. The sketches you see pictured here were my happy place...

Faith and Fashion

Wanted to highlight some amazing fashion brands that are faith based. During this time of uncertainty and in the midst of Lent season,...

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CONTACT

Thanks for your interest in B.LYN Consulting. For more information, feel free to get in touch and I will get back to you soon!

New York, NY 10002

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